Latin America: the U.S. Tower Industry in Fast Forward
Jim Eisenstein’s journey from the first four American Tower sites to Grupo Torresur’s 6,100 Brazilian towers
Jim Eisenstein was among the founders of American Tower back in the nineties. From four towers and a shared sense of a booming market opportunity, he went on to become one of the leaders of the tower industry in North America. Jim has since transferred his passion for towers to the latest tremendous growth market, Brazil, where he currently serves as Chairman and CEO of Grupo TorreSur.
TowerXchange: As one of the patriarchs of the independent tower industry, how did this notion of renting capacity on towers to multiple tenants first come about?
Jim Eisenstein, Chairman and CEO, Grupo TorreSur:
We all came into the tower business from different paths, but for me, it happened thanks to the radio industry.