Mobile market overview
Turkey had a total population of 79.6mn people and 71.4mn mobile subscriptions at the end of 2016, giving a mobile penetration of 90%. Turkey spans two continents, Europe and Asia, however its penetration is significantly below both regions, averaging 135% and 100% respectively. It has the lowest level of penetration in Eastern Europe and is thirteenth (out of 18) in Western Asia. Neighbouring countries Georgia (140%) and Armenia (122%) in Western Asia exhibit greater penetration levels, and Bulgaria (150%) and Romania (142%) in Eastern Europe are also significantly higher.
